Adidas S/S Lookbook
for Global Brand Conference

Art Direction, Brand Strategy

I orchestrated, artfully directed, and meticulously designed an enchanting lookbook that weaves a compelling narrative around the theme of time. Across 36 meticulously curated pages, this printed masterpiece came to life, poised to steal the spotlight at the esteemed Annual Adidas Conference in Germany. Its impact reverberated on a global scale, resonating through widespread distribution and leaving an indelible mark that transcends boundaries.

Time is a gift. The most precious gift we have is time. Without time…mountains would not exist… rivers would not exist. 
Every moment counts. Impact the game on all levels. All season long. 

TIME

is a gift